Strategic benchmarking of top Serviced Apartments market leaders. Key initiatives, contract wins, and growth trajectory toward 2035.
A Market Reshaping for Tomorrow's Industry
The Serviced Apartments market is changing fast. New tools and smarter operating models are pushing old ways of working aside.
Our analysis shows a clear move toward strong, high performing solutions. These solutions are built for the demands of a global market.
The market is set to grow sharply. It will rise from USD 48.6 Billion in 2025 to USD 93.8 Billion by 2035.
That path reflects a 6.8% compound annual growth rate (CAGR) from 2026 to 2035. Corporate relocation, digital tools, and fresh investment are pushing it forward.
For an In-depth Analysis of the Competitive Dynamics & Leaders in Serviced Apartment Market, .
The market's growth is clear across its main segments:
| Primary Segment | 2025 (USD Billion) | 2035 (USD Billion) |
|---|---|---|
| By Offering | Included in full report | Included in full report |
| By Application | Included in full report | Included in full report |
| By End-User | Included in full report | Included in full report |
| Total | USD 48.6 Billion | USD 93.8 Billion |
Source: Real Estate Industry Insights Analysis, 2026
Market share depends on scale and special skills. Big platforms keep steady revenue. Smaller, fast growing areas attract strong investor money and research spending.
Marriott International
Marriott is a leader in the longer stay space. It has led this segment since it launched the Residence Inn brand nearly 40 years ago.
The company offers many brands for guests with different needs. These brands serve both business and leisure travelers who stay longer.
Its buying power gives owners real cost advantages. Those savings can lift profit and revenue for hotel owners.
Marriott is adapting to modern travel habits. Its brands now feature open layouts, healthy options, and flexible suites.
The company also offers a soft branded serviced apartment model. Owners can build, convert, or design properties with more freedom.
Its StudioRes by Marriott brand targets both new builds and conversions. It serves the United States, Canada, and EMEA markets.
For stakeholders, Marriott offers a proven and steady path. Owners who join its platform gain a known brand and reliable demand.
Sources: hotel-development.marriott.com (extended stay brands page)
Inland Real Estate Acquisitions, LLC
Inland Real Estate Acquisitions is a real estate firm active in property investment. Its role in the broader market reflects the growing value of stable, income focused assets.
The firm works in a market where supply is tight. Regulation is limiting new short term rental growth in key cities.
That makes well located, professionally managed properties more valuable. Firms with strong acquisition skills can benefit from this shift.
Serviced apartments sit at the center of a bigger trend. Investors are moving from informal rentals toward organized, compliant assets.
Corporate relocation and project based staffing keep demand steady. Companies need furnished homes for workers who move for months at a time.
This steady demand supports long term returns. Acquisition focused firms can build value as the market matures.
For investors, the key value lies in patience and scale. Firms that buy well and manage well can capture growth through 2035.
Sources: Publicly available company information
Savills
Savills is an international real estate advisor. Its research gives one of the clearest views of the European serviced apartment market.
In 2025, the sector recorded about €1.2bn in transaction volume. That made up roughly 5% of total hospitality investment in Europe.
Savills studied 26 European gateway cities. Serviced apartments make up 8% of existing accommodation stock in those cities.
They also account for 12% of the development pipeline. That share points to rising future supply.
The sector has shown strong results. In 2025, serviced apartments reached 79% occupancy and an ADR of €136, according to CoStar.
Since 2019, underlying demand has grown at a 5.9% CAGR. The broader hotel sector grew at only 1.0% over the same period.
Savills says consolidation is helping the sector grow. Professional operators are gaining ground over smaller, informal players.
Thomas Emanuel, Head of Hospitality Thought Leadership EMEA at Savills, sees strong demand ahead:
"This growth in demand is being driven by a combination of longer travel durations, increased flexibility in working patterns and Europe's continued position as the world's largest tourism region."
For investors, the message is clear. Scale, standards, and smart deal making will unlock the most value in the coming years.
Sources: savills.us (news, 2026) and savills.com (research, 2026)
Mews
Mews is a cloud based property management platform. It is built to help hotels and serviced apartment operators run daily work from one system.
Its tools cover bookings, guest communication, and pricing. Operators can manage many properties without adding heavy manual work.
Digital tools are now a core need for operators. Mews fits this shift by helping teams move faster and reduce errors.
Digital property management lowers operating costs. It also helps operators move more guests through their properties each year.
This matters most for operators that run many units. Better systems make growth easier and more predictable.
Mews also supports the wider move toward digital operations. Its platform can connect with other tools in the guest journey.
For the market, Mews is a key enabler. It helps operators compete on service, speed, and cost in a crowded field.
Sources: Publicly available company information
Our Home
Our Home is a provider of serviced apartment and corporate housing solutions. It focuses on furnished homes for guests who stay for longer periods.
Its offer suits business travelers and project teams. These guests want comfort, space, and simple move in options.
The company meets a growing need from employers. Companies often need reliable housing for staff on assignment.
Demand from corporate relocation is a strong base. Furnished, flexible homes help companies move people with less stress.
Serviced apartments also fit a wider trend toward flexible living. More people are working from different places for longer periods.
Our Home is well placed to serve these needs. Its focus on longer stays gives it a clear identity in the market.
For stakeholders, the value lies in steady occupancy. Corporate contracts can create reliable income through 2030 and beyond.
Sources: Publicly available company information
Report ID: REI-41284F3C